Scaling isn’t just about numbers.
it’s about how your business feels to run.
Scaling isn't just about numbers.
It's about how your Business Feels to Run
Right now, you might feel trapped inside your success:
constantly needed, constantly making decisions, constantly wondering,
“If I step away, will things fall apart?”
Here's what changes when you work with us:
From Unpredictable Sales to Predictable Growth: No more waking up wondering where the next sale is coming from. You’ll have a system that delivers steady revenue, giving you the confidence to focus on the future
instead of firefighting the present.
From Constant Decision-Making to Strategic Leadership: No more guilt about feeling like you're letting your team down. You'll have given everything they (and you) need to THRIVE! No more Slack messages asking for direction. No more micromanaging.
From Overworking to Owning Your Time: Scaling shouldn’t mean adding more hours to your day; it should mean getting your time back. You’ll build a business that grows without costing you your freedom.
From Business Operator to CEO: You didn’t build this business to feel like an overworked manager. You built it to create impact, wealth, and freedom. This program is about making that vision your reality.
This isn’t just about scaling.
It’s about finally feeling like the CEO you were meant to be.
What if your business could THRIVE without pulling you back into the weeds?
Have time for a deeper look?
then read on Macduff!
You built a successful business... but now, it’s running you.
You’re stuck in the weeds, handling client issues, team questions, and daily decisions.
You’re the go-to person for everything, meaning growth = more work, not more freedom.
You’ve hired, but delegation isn’t solving the real problem because the business still revolves around you.
You want scalability without sacrificing sanity, but you don’t see a clear path forward.
What Got You Here Won't Get You to Your Next Level
Most new CEOs think scaling means doing more: more sales, more hires, more offers.
But real growth comes from doing less, better.
Scaling isn’t about working harder. It’s about designing a business that works -
without you being in the middle of every decision.
CEO Like a CEO Helps You:
✅ Break Free from the Bottleneck Trap: Build a business that moves forward without waiting on you.
✅Create a Team That Owns Their Roles: No more checking in on tasks; your team will own their work.
✅ Get Sales Off Your Plate (Without Losing Quality): A repeatable sales process that scales without you.
✅ Streamline Client Delivery for High Retention: Happy clients mean less churn and more repeat business.
✅ Reclaim Your Time & Energy: Step into true CEO mode, where your business thrives without burning you out.
Your Business Shouldn't Run You Into the Weeds!
HOW IT WORKS
We'll take you from
Overworked Operator to Empowered CEO
through a hands-on, high-touch mentorship designed for
sustainable, intelligent scaling.
Phase I
Diagnose & Prioritize
First, we will identify the biggest bottlenecks holding you back and set your priorities for the year.
Then we'll refine your offers for deliverability, and your sales process for consistency, to set the first layer of foundation.
Systemize & Optimize
Create repeatable, scalable sales & client delivery systems so everything runs efficiently AND effectively to delight your clients, shifting responsibility from you to your team with clear expectations & accountability.
Phase III
CEO Expansion
Transition into high-level strategic leadership without being trapped in operations. Incorporate gathering data to measure success and plan for strategic decision-making
Phase IV
Evaluate & Adjust
Track and analyze key metrics to make data-driven decisions in your company's best interest, without losing sight of the people in the process. Quarterly planning for continued growth.
What's Included?
Custom Growth Roadmap: A personalized sustainable growth and scaling strategy based on your business needs
High-Touch Support & Implementation:
Get expert guidance every step of the way from people who've done it
CEO Optimization Tools & Frameworks:
Proven systems to streamline sales & client delivery operations
Monthly Implementation Calls: metrics, decisions and actions to get your operations tight... FAST
Private mentorship and deep-dive 1:1 strategy sessions: We work on your business with you as you feel your way into your new paradigm
Risk Mitigation Strategies: to create and maintain strong client boundaries while delivering 5-star results
This Is For You If....
✔ You’ve built a successful service-based business, but you’re stuck in the weeds.
✔ You’ve hired some team members, and/or contractors but the business still depends too much on you.
✔ You’re hitting revenue ceilings - not because of demand, but because of capacity.
✔ You know something needs to change; but don’t have the time to figure it out alone.
Why Now?
The longer you stay stuck in the weeds, the longer your business remains dependent on you.
The sooner you build a self-sustaining company, the sooner you reclaim your freedom.
"The data scorecard and profitability analyzer you gave me are unbelievable. I didn't realize just how much I was undercharging for our services. We doubled our prices and saw an immediate level up in the profile of our new leads and clients! Thank you for your incredible insights and advice, Danielle. You're a legend!"
- Dana B (Digital Marketing Agency Owner)
Why Work With Us?
Danielle Wilson
Co-Founder, Sales & Team Insight Specialist
Hi, I'm Danielle- powered by curiosity, deep connection, and a steaming cup of black coffee (and I don't reheat mine!)
I'm a seasoned business leader who transforms doubt into certainty, helping business owners feel confident to make decisions about direction, development and investment.
My Superpower:
I started my first business at 17 years old and haven’t stopped building them since. By the time I finished my first round at university, I had launched multiple businesses, proving that entrepreneurship wasn’t just something I did - it's who I am.
Over the past 35+ years, I’ve led organizations and teams, optimized sales systems, and helped businesses scale and enter new markets. Understanding the relationship between the numbers in business and identifying your biggest opportunities comes second nature to me. Whether mentoring first-time business owners or restructuring national operations, I have a knack for transforming chaos into sustainable success.
Chañel Robe
Co-Founder, Process Design & Change Management Expert
Hi, I’m Chañel—powered by Jesus, breathtaking views, and a hot cup of tea (even if I reheat it 12 times a day).
I’m a process expert who transforms chaos into clarity, helping business owners keep big promises to their clients—without sacrificing their time, energy, or boundaries.
My Superpower:
I’ve led 100+ cross-functional projects across 32 countries, saving organizations millions of dollars and countless hours. What sets me apart? I never forget the people in the process. I design client fulfillment processes that feel effortless and honoring for everyone involved: empowering your team, delighting your clients, and freeing you to focus on what matters most.
After almost losing my life and mind in 2020 due to my people-pleasing ways, I’ve learned that life is too precious to spend every moment putting out fires, dishonoring my needs or tethered to a to-do list. Now, I’m here to help you create the same kind of margin in your life and business.
Have Questions? Let's Answer Them!
❓I’ve only ever worked with contractors or a VA, can this still work for me?
Absolutely. If you’re ready to start hiring and building a real team, this program will help you get it right from the start instead of struggling through trial and error.
❓What if I don’t know who my next hire should be?
That’s exactly what we will help you figure out. We assess your workload, priorities, and goals to identify the right hire so you don’t waste time or money on the wrong fit. Even if that means your next hire is part time, or another contractor!
❓Do I need a big team for this program to be worth it?
Nope! This program meets you where you are. Whether you have one VA or a small team, or you’re just starting to hire. We guide you in building a scalable structure that works from day one.
❓I’m not a numbers person. Do I really need to track data?
You don’t need a love for spreadsheets - you just need to know which numbers matter so you can make calm, confident decisions instead of guessing. And we will help you figure this out!
❓ Do I need to have all my data in place before joining?
Not at all! We’ll show you what data actually matters, how to collect it without drowning in reports, and what to ignore. (And if you do love data, we can geek out on even deeper insights too!)
❓ How will data actually help me as a CEO?
When you track the right numbers, you stop making decisions based on stress, fear, or gut instinct alone. Instead, you get to lead with confidence, knowing exactly what’s working and what needs adjusting.
❓ I’m already strapped for time. How will I make time for this?
The fact that you’re already maxed out is exactly why you need this. Right now, you’re spending time on the wrong things: handling day-to-day issues that a structured business would prevent.
This mentorship is not about adding more to your plate. It’s about removing the tasks, decisions, and bottlenecks that are keeping you stuck.
Our process is designed to integrate into your business seamlessly so that the time you invest now pays you back tenfold in reclaimed time, clarity, and freedom. That's why each monthly session is about an hour, and the quarterly planning sessions are capped at 2 hours.
And we feel your pain because we've been there. Just know: if you’re too busy to fix what’s broken now, you’re signing up for a lifetime of being busy. 💗
❓ The BIG Question: How much does it cost?
The investment for CEO Like a CEO is $5,000 for the full year or $1,332/quarter.
But here’s a better question: What’s the cost of staying stuck?
💸 How many opportunities have you turned down because you couldn’t take on more clients?
💸 How much revenue have you lost because your business relies on you being in every decision?
💸 How many hours are you working that you shouldn’t have to?
The investment for CEO Like a CEO is fixed. The cost of not fixing your operations? That number grows every single day.
This mentorship is designed to pay for itself, not just in revenue, but in the time, mental space, and freedom you’ll regain. If you’re ready to lead, not just manage, let’s do this!
Ready to Scale Without the Overwork?
Click below to apply for CEO Like a CEO today.
What if your business could THRIVE without pulling you back into the weeds?
Scaling Should Give You More Freedom - Not More Stress.
Ready to Create a Scalable, Burnout-Free Business The Easy Way?
The Client Success Experts 2025